Reasons why I chose Instagram

 

 Instagram itself has more than 500 million active users daily, this means that my campaign will be bale to be seen by millions.Its most popular users are aged between 15-30, which is my primary target audience for my campaign. Instagram allows me to publish everything from pictures to polls on whatever I would like to share.  therefore meaning that I can interact with my audiences to engage them will the documentary which I think will be best for my target audience. Finally I think instagram is an easy way to promote my campaign and I think it will help advertising a lot making it easier for my documentary to trend.